While they were doing this, their store was in a miserable state compared to its competitors, in terms of features and reliability (especially for the desktop app). It is purposely targeted and antagonistic towards steam and steam users "we have deprived you of a thing, now you have to come here if you want to get it" is how that comes across, when they should have aimed for "we are getting this new thing made for our platform, come over here to check it out!" What Epic actually does is pay to harm Steam specifically the stipulation is always "don't put it on Steam", not "only put it on our platform". Either of those things are fine, even if begrudgingly. There is a seemingly minor but important distinction with what Epic does: they do not pay for exclusivity nor do most of their actions involve paying for a game to be made that otherwise would not have been. In several cases, they sought out games that were already coming out on Steam and even had preorders (or kickstarter backers) there, and then paid those developers to rip it out.
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